Samsung Launches First U.S. Galaxy Card With Barclays as Wallet Push Expands

 

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The Samsung Galaxy Card, issued by Barclays and running on Visa's network, allows users to apply, manage accounts, track spending, and redeem rewards entirely through Samsung Wallet. The card offers tiered cash-back rewards, including 5% on eligible direct Samsung purchases.

Reuters reported that the launch comes as Samsung expands its digital payments ecosystem in a market where Apple Pay is a major competitor. The news agency said technology companies and financial institutions continue expanding digital wallet services and co-branded financial products.

Doug Villone, head of cards and partnerships at Barclays US Consumer Bank, stated that the digital card is designed to create a more seamless payments experience for customers who manage finances via mobile devices rather than physical wallets.

Sih Lee, executive vice president and head of North America Fintech Business at Samsung Electronics, said that about 70% of U.S. households own a Samsung device, while nearly 30% own three or more Samsung products. Lee said the partnership is intended to support broader financial services over time.

Separately, Barclays acquired the General Motors credit card business in 2024, expanding its U.S. consumer card portfolio. According to Samsung, applications are scheduled to open to the general public on July 22.

Sources: Reuters; Samsung Newsroom.

https://www.reuters.com/business/finance/samsung-launches-first-us-credit-card-with-barclays-signals-ambitions-deeper-2026-07-20/